INTRODUCING

AW25: A NEW CHAPTER

AW25: A NEW CHAPTER

AW25 continues as an ode to strong women who challenge expectations and defy convention, often breaking barriers without compromising who they are. Framed by the glass towers of London’s financial district, this is a story of women who lead—redefining power on their own terms.

Videographer Pascal Emmeran, Model Malgosia Bela, Stylist Linn Hägglund, Hair Lewis Stanford, Makeup Nina Sagri, Production Aalto Production, Video Editor Simon Hartl, Colourist Johan Nurmilehto.